"People buy People First..."
Wise words and something we live by at You Are The Difference.
Over the 20 plus years of spreading the You Are The Difference message, this is the mantra that we find ourselves saying (at the very least) on a daily basis. We have worked with the good and the great and we love every single moment of what we do.
Let me tell you a story
A business contacts us and asks to meet to discuss the possibility of rolling out YATD as their customer care programme. This multi-national has 180 premises throughout the UK and Ireland. The senior team knows what they want; they want to transform their customer service programme, ensuring the customer has the best possible experience, leading to increased sales and increased profits. The business loves what we do and we get total buy in from them. BUT… we need to see the challenges for ourselves, and ensure the client fully understands where the main issues lie.
Our experience has taught us that often clients cannot see the wood for the trees and can often miss where the real weaknesses lie and then take off on a journey to try to rectify the situation without taking a step back to challenge that journey. Often time and money is thrown at a problem/cause that wasn’t actually there in the first place. What we do is we go and observe, we get under the skin of the business and see the who, what, where, when and we ask the why.